Clients name :

Carl Price

Website URL:

www.visualdynamics.co.nz

1

Timeline

The client came onboard with Smegoweb NZ in August 2021. Although Visual Dynamics had been in business for over 20 years in Auckland, they wanted to strengthen their online presence and increase their customer base with the help of aggressive online marketing.

2

Google Ads Campaign

We also set up a Google ads campaign for the website with our focus on creating a high ROI campaign targeting the whole Auckland region.

We are running the Google ads campaign for Visual Dynamics with an average monthly budget of $1400 and generating more than 50 leads per month through this campaign. Hence we are able to achieve our high ROI target with an average qualified lead costing just over $25.

Online Lead conversions / CTR from Google Ads
3

SEO Campaign

We also set up a Google ads campaign for the website with our focus on creating a high ROI campaign targeting the whole Auckland region. We are running the Google ads campaign for Visual Dynamics with an average monthly budget of $1400 and generating more than 50 leads per month through this campaign. Hence we are able to achieve our high ROI target with an average qualified lead costing just over $25.
Traffic Last 9 months (September 2022 – June 2023) : Users – 3744 , New Users – 3734, Sessions – 4051, Avg. Session Duration – 01:35

Traffic(last 6 months comparison)

Goals

Campigns

4

Google My Business Interaction

We have seen good progress in increasing the Visual Dyanmic’s business listing popularity. From 1 Google review on the Google business page a couple of years back, the total number of Google reviews has increased to 16 with an overall rating of 5. Average Direction requests increased by 76.2% this year as compared to the last year.

GMB Review Growth
351 Business Profile Interactions and 180 Direction requests in last 5 months (April 2023 – August 2023)

Profile Interaction

Direction
Results
  • 100% more keywords ranking on Google’s first page
  • 50% more leads in the last one year
  • 76.2% more direction requests on Google My Business
  • 36.94% traffic boost over the past year
Objectives
  • Boosting web traffic through SEO
  • Acquiring qualified leads looking for the clients’ services
  • Improve Google My Business’ rankings and ratings
  • Attracting more business through local SEO
Actions
  • Tracking the current ranking keywords
  • Shortlisting direct and shoulder competitors
  • Analysing their keyword rankings and link-building strategies
  • Optimising existing pages for new keywords found through analysis
  • Tapping into unexplored content topics
  • Taking an optimised link-building approach
  • Observe, modify and repeat based on the past results
  • Encouraging customers to post GMB Reviews

Testimonial

I totally recommend Smegoweb to be in charge of your website. I wish I came to them a long time ago. Great service and reasonable rates !

VIsual Dynamics

Carl

Check ALL Review

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