Name: SMEGOWEB NZ
Address: Lvl 1, Suite 10 124 Symonds Street, Auckland, 1010, NZ
Telephone: 09 390 7634
Price range: &

The Problem

Flash Cleaning has an exceptional reputation as one of Auckland’s leading cleaning specialists. Yet, before our involvement, Flash Cleaning’s online presence was not much to behold.
We were tasked with increasing the company’s revenue through the use of a cost-effective digital marketing strategy.

Struggling to convert the traffic on their website

Did not have any social media presence

Not winning at the search rankings

Unable to find quality leads online

Not tracking the incoming leads

Not levereding the local search to build online visibility in front of home owners around them.

Our Solution

Smegoweb helped Flash Cleaning by putting in place the Digital Marketing plan, a 360° marketing plan for Cleaners to help them build their digital identity.

Build a conversion focused website
Set up and optimise the Facebook Page
Monitor and improve local listing with Google My business Page and Local SEO
PPC Advertising campaigns to get quality leads
Lead management and Tracking
Set up review management
Conceptualise and design bespoke newsletters

The initial research we conducted for Flash Cleaning gave us a great understanding of competition in the cleaning industry, the marketing and SEO strategies that work well, and what we could do to get Flash Cleaning to the number 1 position in Google’s search engine results pages.

90% INCREASE IN SEARCH RANKINGS

Local SEO is extremely crucial for Cleaners. You need to be found by the people who are searching for you online. By building and implementing a local SEO strategy, which includes a detailed keyword analysis and competitor analysis, we were able to help them rank under top 10 positions for relevant keywords, and crack Google Local Listing.

35 LEADS FROM SEO & 50 LEADS FROM PPC GENERATED IN A MONTH

Flash Cleaning struggled with finding quality relevant leads. By designing visually appealing ad copies and optimising the PPC ad campaigns, we helped them get more than 50 leads in 1 month.

LEAD MANAGEMENT AND TRACKING

After getting leads, Flash Cleaning was unable to track and monitor their leads. They didn’t spend efforts to nurture the leads, and thus missed converting them. With our CRM, they have been easily managing, tracking, nurturing the leads, and there are no more missed follow ups.